After the buzz of its campaign with Nabila’s famous slogan, Ikea® has decided to attack garden gnomes in its new advertising campaign created by the Mother London agency.
The Swedish firm is a leader in the home furnishing sector and has decided to broaden its offer with garden accessories.
In fact, the most popular element of decoration in a garden is the garden gnome.
The campaign, “Time for change”, shows a real war between Ikea furniture and garden gnomes, in a humorous tone.
See for yourself !